Reproductive Medicine Institute

Employer

Description

RMI, a team based in Illinois, needed a modern website that reflected their updated branding, showcased new content and imagery, and was easy to manage independently. The existing site was outdated, cluttered, and difficult to update. The new website features a clean design, intuitive navigation, and a flexible structure that allows the RMI team to make changes with ease. Built for long-term growth, the site now effectively supports their communications and better represents their work.

Role

Contributed extensively to front-end development across multiple redesign phases as project requirements evolved. Created and maintained custom post types, taxonomies, and shortcodes. Developed numerous PHP templates and custom fields to support flexible content structures. Built a custom header and tailored navigation for a dynamic user experience. Integrated multiple location sections and implemented technical SEO best practices to improve performance and visibility.