Conceptions Reproductive Associates

Employer

Description

We at The 215 Guys redesigned the website for Conceptions Reproductive Associates to improve both its visual appeal and user experience. We updated the site with new photos and videos, simplifying the navigation and focusing on key metrics to better engage visitors seeking information on fertility services.

Role

For this project, I was accountable for front-end development, involving the creation of responsive templates based on design specifications. I engineered custom post types and taxonomies, alongside various single templates for locations, treatments, and financial data. The site incorporated dynamic elements through VC map blocks and shortcodes, with custom fields all programmed in PHP.